SEO CONSULTANT LONDON
Please contact me ( Zach Mendelsohn ) if you wish to hire me as a freelance SEO consultant in London. SEO consultancy prices start from as little as £30 per hour and includes local travel in and around central London (Zone 1).
WHY HIRE AN SEO CONSULTANT?Perhaps you are just starting up a new online business and need a SEO consultant to help you with making the right choice for your domain name, registrar, hosting provider, CMS and or web design software.
Although in many cases this is not crucial to your businesses success, this can be the difference between making small mistakes that can lead to bigger problems further down the line. Making initial bad choices can result in many hours lost due to downtime, extra work and additional unneccesary costs. But also set back your businesses online prescence by months Choosing the wrong CMS system or website software can potentially cost many man hours and waste money. Advice Zach Mendeloshn SEO consultant - if I can give any start up business advice it would be, "Dont dive in and choose the first website design and software package you see. It could become a costly and time consuming mistake." What if I HAVE AN EXISTING WEBSITE?As an SEO consultant we go in and look at the businesses current website, software systems, on and off page SEO, social media tactics, exising analytics and current keyword targeting.
Zach Mendelsohn will then carry out a full audit to gain a complete picture of the businesses current visible online prescence and a complete picture of it's internet marketing strategy. By using the "Grow Model" we work towards building your business.
This then gives us a base camp that we can then use to help make plans to move your business forwards and upwards to gain a greater online web presence. Your London based SEO consultant will then produce and provide a plan of action, providing details of effective actions, necessary immediate fixes and corrections within a focused timeline. We use the "SMART" acronym for all our business objectives.
Achieving specific and measurable results in a timely fashion. WEBSITE OPTIMISATION CONSULTANT LONDONChoosing the best Freelance SEO Consultant in London is crucial to the success of any company or business.
THE GOOGLE ALGORITHM So here is what Wikipedia has to say about algorithms In mathematics and computer science, an algorithm is a step-by-step procedure for calculations. Algorithms are used for calculation, data processing, and automated reasoning. An algorithm is an effective method expressed as a finite list of well-defined instructions for calculating a function. Starting from an initial state and initial input (someone's search words), the instructions describe a computation that, when executed, proceeds through a finite number of well-defined successive states, eventually producing "output" (in this case a list of matching websites in an order of rank) and terminating at a final ending state. The transition from one state to the next is not necessarily deterministic; some algorithms, known as randomized algorithms, incorporate random input (Well with google we are not dealing with a randomized out put, thankfully) Now the main problem we SEO consultants have is this algorithm is constantly changing and evolving. Because the algorithm is basically Google's product in which it is constantly evolving and improving it search results . Now any good SEO Consultant will spend most of his time trying to figure out the many parts of this complex algorithm which we are led to believe is made up of many hundreds of factors and scoring elements, with some elements scoring more than others and some elements having both a positive and negative effect. Luckily I have already produced a list of some of these factors and these can be found here on my Website Optimisation Tips Page |
SEO CONSULTANTPOPULAR SEO LINKSFREELANCE SEO EXPERT LONDONBEAT THE COMPETITION OR BEAT GOOGLE?
You are only really trying to beat the competition. Not only in ranking but also with the quality of services you offer. And going through and explaining the services in detail that you offer is one way you can suceed in doing both. |
SO WHAT DOES IT TAKE TO BECOME A TOP SEO CONSULTANT?
As with anything in this world, there are people who have developed a higher knowledge in certain subject areas and topics. And there are those who have studied professionally, some who have just learnt through experience and those that just enjoy working things out and have a natural affinity to what ever they do.
I fall in to the latter of the two categories. I initially learnt SEO (Search Engine Optimisation) through developing websites for friends and family some 15 years ago. Back then in the infancy of the internet where competition was sparse. Even then I quickly learnt that a website is only the first step to getting online. I soon realised that appearing on the first page of Google was key to gaining visitors and ultimately traffic. From there I went on to read many books about SEO (search engine optimisation) on basically how to get a website to rank highly in Google. With a love of mathematics and word games such as Scrabble, I was soon hooked on beating the Google algorithm and this in turn resluted in higher ranked websites that I was managing.
And what I really like is that the algorithm is constantly changing and evolving. And cheating won't always work and even if it does it will only work for a while.
This is what we call black hat SEO techniques. Google's policy now places a lot of the "is this a legitimate process" in the hands of SEOs themselves.
So as an SEO Consultant I will ensure you website is safe for the long and short term in achieveing what Google calls ethical SEO methods.
I fall in to the latter of the two categories. I initially learnt SEO (Search Engine Optimisation) through developing websites for friends and family some 15 years ago. Back then in the infancy of the internet where competition was sparse. Even then I quickly learnt that a website is only the first step to getting online. I soon realised that appearing on the first page of Google was key to gaining visitors and ultimately traffic. From there I went on to read many books about SEO (search engine optimisation) on basically how to get a website to rank highly in Google. With a love of mathematics and word games such as Scrabble, I was soon hooked on beating the Google algorithm and this in turn resluted in higher ranked websites that I was managing.
And what I really like is that the algorithm is constantly changing and evolving. And cheating won't always work and even if it does it will only work for a while.
This is what we call black hat SEO techniques. Google's policy now places a lot of the "is this a legitimate process" in the hands of SEOs themselves.
So as an SEO Consultant I will ensure you website is safe for the long and short term in achieveing what Google calls ethical SEO methods.
WHAT DOES AN SEO CONSULTANT DO?
As a SEO consultant in London I carry out consultancy work for individuals, sole traders, small companies and large businesses. Providing specialist SEO advice on several different levels in and around London. We help start up businesses, new businesses and established companies.
So what can an SEO Consultant do for you or your company?
So what can an SEO Consultant do for you or your company?
- Provide unbiased behind the scene technical advice on new an exisiting websites,
- Advise on best practices, web page structure, content, accessibilty and performance,
- Provide support and advice with Social Media, Online Marketing campaigns, PPC (Pay Per Click Marketing), Keywords,
- Design and build a new website and provide ongoing SEO Support and website management,
- Fix problems with existing websites, correct errors and improve site structure and on and off-page SEO,
- Provide SEO training and SEO workshops to help improve the knowledge of you and your web design team, article writers, content managers, bloggers, writers and SEO's.
MORE ABOUT GOOGLE'S ALGORITHM AND WHAT AN SEO CONSULTANT DOES
(High Rankings) can only be obtained when your website is properly structured, relevant and technically sound. What I do is assess and optimise your website so you are not just achieving better search results but more search results too. These improved search results will attract more paying customers or visitors to your website and realize greater online presence and profits for your business.
Ultimately when your website is fully optimised it will be easily found on all the Search Engines. I call this "The Art Of Website Optimization".
Website optimisation is an investment in your online business not an expense. Just the same as advertising in a local newspaper or magazine. With the help of a good London SEO Consultant and a fully optimized website you will get more visitors and a higher conversion rate, leading to more sales and generating more growth.
As an SEO Consultant I deal with many businesses and clients who have previously advertised through magazines, newspapers and even letter box fliers. Recently many of my clients have switched to online advertisiing through Google adwords and Pay Per Click (PPC) with mixed results.
PPC Advertising can be expensive and you need to be somewhat of a PPC expert in SEO to manage the platform, your keywords and budget.
WE OFFER ORGANIC TRAFFIC, NOT PAID FOR!
Why not invest your PPC budget into a longer lasting and cheaper way to generate traffic throungh organic business listings and organic visitor traffic? You invest once and the effects will last many months and years in certain circumstances.
FINDING THE RIGHT KEYWORDS FOR YOUR WEBSITE
Before an SEO Consultant begins any search engine optimisation campaign, we have to find the right search terms for you target audience. It is important to note that Google ranks PAGES, not WEBSITES. We can use this to our advantage and make every page of your website target its own specific keywords to be found in the search engines. In order to do this we need to carry out a detailed research into your best keywords, those that will attract the most visitors.
OPTIMIZING YOUR WEBSITE FOR SEARCH ENGINES AND FOR VISITORS
Because of the way search engines work and how people search. optimizing a website may involve editing its content and page elements to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. This is included in my SEO setup fee. Once this is done, we then look at targeting keyword phrases and other on page and off page link building methods.
GET THE TOP SEO CONSULTANT IN LONDON - CALL ZACH MENDELSOHN TODAY
SEO CONSULTANT FOR LOCAL BUSINESSES
One of the many online resources provided by Google that is over looked is Google Business.
Google Busines is a vital tool for not only getting your business online and listed in local searches but it is also a very useful tool for marketing your business and also providing instant updates, special offers and upcoming events that can all be found easily..
As almost everything online Google Business can be optimised to help it appear for your highly for your business services and areas. Some SEO consultants like ourselves specialise in the optimisation of Google Business.
Google Busines is a vital tool for not only getting your business online and listed in local searches but it is also a very useful tool for marketing your business and also providing instant updates, special offers and upcoming events that can all be found easily..
As almost everything online Google Business can be optimised to help it appear for your highly for your business services and areas. Some SEO consultants like ourselves specialise in the optimisation of Google Business.
Web Design AND SEO Consultant LONDON
It is advisable that from the very start you choose a good SEO Consultant to ensure you have a good website structure that is SEO friendly and will not hamper you. Many web designers and web templates are fundamentally floored with how they render pages and how much coding they require to load a page. Essentially you need a quick website that does not hamper google from seeing and reading your page content.
Business and website SEO consultant for small to medium sized businesses within the local area of Lambeth covering:
Business and website SEO consultant for small to medium sized businesses within the local area of Lambeth covering:
- Brixton
- Camberwell
- Clapham
- Elephant and Castle
- Kennington
- Oval
- Stockwell
- Streatham
- Vauxhall
- and Waterloo.